Pale Klingon asks What must I sacrifice? From TV show Discovery.

How not to blog

Do as I do: Cover a wide variety of topics. Post sporadically. Write various lengths, from quick dashed-off notions to long think pieces. Get personal one post, professional the next. Take long breaks. Give people the strong impression that your mind runs all over the place. I’m trying to do better, but blogging is not in even the top five of my daily A tasks. Therefore I’m doomed. Don’t be like me!...

 · Laura Lis Scott
mosaic of fake/satirical brands that resemble actual brands

What’s your brand? Do you have a brand? (Do you want one?)

Brands have a way of happening whether you want them to or not. It’s not about selling. It’s about perception.

 · Laura Lis Scott